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Posts tagged ‘Strategy’

Forward Leaning

2013-05-07 05.41.40-1Because our two youngest boys run high school track I’ve attended a lot of track meets over the past few years. And because I’ve never ran track, I’m learning a few things about proper running.

One of the things I’ve learned is that to run fast you need to lean forward, or as I’ve heard coaches yell to their runners – “lean in”. And from a layperson’s perspective I take this to mean your head and chest should to be stretching forward towards the finish line.

I’ve also learned that a runner needs to be forward leaning right out of the blocks, from their first step right through to their final step at the finish line. Each step, each movement of their entire body, needs to be aligned forward if a runner’s to run their best race.

Now it’s important to understand that this is not a reckless way to run but it’s the posture that puts a runner in the best form to reduced injuries and increase speed. In other words, leaning forward is the best short-term and long-term posture for winning.

Unfortunately the concept of forward leaning has begun to have a bad reputation in military, political, business and other leadership circles because it’s been misapplied. Too often the concept’s used as a guise for aggressive and, and often, reckless strategy.

So let me suggest that truly forward leaning (not reckless) leadership and organizations have these three characteristics in common with runners. They:

  1. are focused on the finish line
  2. have all their resources such as money and time, and most importantly, their people (energy, hearts and minds), aligned to race their best time
  3. are disciplined, intentional and thoughtful in both their planning and in executing their plans

In other words forward leaning leaders and organizations are running their races in a way that achieves victory.

What’s Required to Lead Teams, Organizations and Movements

OLYMPUS DIGITAL CAMERAWhen it comes to leading others, whether it’s a team, an organization or even a movement, there are four areas that require leadership – an Organization’s Thinking, People, Resources, and Self.

Let’s start with an Organization’s Thinking. Thinking is the way an organization sees the world and sees itself in the world, then through these lenses, develops a sense of what’s important, articulating its purpose and distinction as well as unity in its beliefs and aspirations.
Thus the leader’s job is to bring clarity to each of these culture defining attributes by asking the right questions and creating the best dialogue.

The second area in which a leader must lead is People. People not only desire to be a part of something significant (as defined in an Organization’s Thinking) they want to know where they fit and what they can do to contribute to the organization’s success. An organizational leader’s job is to provide clear answers to these questions for the People they lead.

The third area of leadership is Resources. Resources include time, property, facilities, technology, money, intellectual properties, partnerships, and any other tools at the disposal of the organization for the purpose of advancing its mission. To lead an organization’s Resources requires setting clear priorities which maximum the use of these resources. It also requires continuously improving as well as assuring the growth of these resources so that the organization can achieve its vision.

Finally a leader must lead Self by assuring their own time, focus, and attention’s aligned with the Organization’s Thinking, People and Resources. There needs to be a clear and visible sense of consistency, one that’s seen by anyone associated with the organization, between the leader and these other three areas. This can only be accomplished with honest self-evaluation and frank input from others.

In my next post we’ll look at an approach to leadership that makes leading an Organization’s Thinking, its People, Resources and Self a reality.

Personal and Organizational Leadership and Why You Need Both

121There’s an entire industry dedicated to helping people become leaders and much of it focuses on what I call Personal Leadership. Personal leadership encompasses those character traits and qualities a person needs to have to be an effective leader. This is especially true of the messages from authors and speakers who come at leadership through a Christian perspective.

And it’s obvious why this is the case. Effective, world-changing leadership always begins with the leader. So it follows that helping people think and behave in a way conducive to being a leader is essential. We might even say it’s the first and most important step in leadership development.

Unfortunately leadership development gurus, and leaders themselves, too often stop with personal leadership. This happens because we believe that the most important thing is, well, the only thing. But unfortunately, this is rarely true in life or in leadership.

You see, people who want to be world-changing leaders, can and will only do so by leading others in the context of movements, teams, and organizations. And it’s in these contexts that a leader needs more than just personal leadership qualities. They need, what I call, Organizational Leadership
ability.

Organizational Leadership includes those attitudes, perspectives and behaviors that move people from being a group of individuals to becoming a team, from being disorganized and unfocused to becoming aligned and disciplined, from doing a job to making a difference, and from just existing to changing the world.

What does it take to practice Organizational Leadership? It requires leading in four specific and integrated areas:

Organizational Thinking

People

Resources

Self

Each of these areas is critical to creating and leading teams, organizations and movements. In my next two posts I’ll outline their meaning and what it takes to lead in each.

The Chief End of SpringHill

064aWhen the reformers asked the question “why do we exist” or “what is the chief end of man?” They landed on a succinct answer – to glorify God, and to enjoy him forever.

At SpringHill we’ve asked and answered our own version of the reformers’ question. We ask “what is the chief end of SpringHill?’ or more clearly “why do we exist?”

And we answer these questions with our mission – To create life-impacting experiences that enable young people to know and grow in their relationship with Jesus Christ.

Our mission explains why God created SpringHill and why God continues to sustain it and give it a bright future.

Another way to understand our mission is to see it as our calling, our vocation. God’s called us to create life-impacting experiences that enable young people to grow in their relationship with Jesus Christ.

So what exactly does the SpringHill mission mean? Let’s break it apart a bit.

Create life-impacting experiences: SpringHill’s called to create life changing experiences we call the SpringHill Experience (SHX).

Enable: We believe that God transforms lives and not the SHX, so our goal is to create SHX’s which help young people hear, see and experience Jesus in a life transforming way.

Young People: This is who we’re ultimately called to serve, to reach out too, and who we ultimately create life transforming SHX’s for.

To Know and Grow: Our chief end is to introduce Jesus to young people who may not know Him and to help those that do to grow in their relationship with Him.

Relationship with Jesus Christ: Ultimately, if the chief end of a person is to glorify God, and to enjoy him forever, than the only way we can fulfill this end is through a relationship with Jesus Christ.

So this is SpringHill’s ultimate purpose, the reason we exist -
to create life-impacting experiences that enable young people to know and grow in their relationship with Jesus Christ. When SpringHill fulfills its chief end enables young people to fulfill theirs – to glorify God, and to enjoy him forever.

Being a Part of Something Bigger Than Me

Somewhere early in my career is when I decided I wanted to work for something (organization or cause) that’s bigger than I am. I wanted to be a part of something that’s making a difference in the lives of people, making a difference in the world, and ultimately, making a difference in God’s Kingdom. But what I discovered was that just being a part of something bigger than me isn’t enough, nor, as I’ve also discovered, is it enough for most people.

What most people want to know is “what do I need to do to contribution to our organization’s success – the fulfillment of its mission and vision?” This question is the final question every organization that desires to make an enduring difference in the world needs to answer, not just for its self, but for the people who work, volunteer, and support the organization. As a good friend said to me recently “I want to know what piece of the SpringHill puzzle God wants to me to be”.

Unfortunately most organizations, including many times SpringHill, don’t always provide clear answers to the people who, not only want to be a part of something bigger than then themselves, but also want to make a meaningful contribution. Yet helping to bring job and role clarity becomes essential for the organization’s ultimate success, because it’s people who make visions and BHAGG’s reality.

At SpringHill we help staff, volunteers and others answer “what do I need to do to contribution?” by clarifying the answers to these simple but critical follow-up questions:

  • Where do I fit into the organization? Position, job title, team and reporting relationships
  • What am I responsible for? Defines the scope of the position
  • What do I do to meet my responsibilities? Goals and objectives (aligned with the answers to the other organizational questions)
  • What are the personal qualities do I need to fit within the team culture and be successful?  Defined leadership competencies
  • How will I know I’m being successful? Evaluations and performance appraisals

Helping people understand how they can contribute to an organization’s success may be the last question to answer, but it’s also the most important one.

This is part 6 of 6 in a series of posts about the questions every organization needs to answer to achieve their vision.

Do You Know What You’re Shooting For?

“What get’s measured is what gets done.”

I live in northern Michigan where opening day of deer season is a holiday. Schools close and very little business transacts. Part of the deer hunting tradition is the annual “sighting in” of a hunter’s gun that usually happens the weekend before opening day. “Sighting in” is where hunters shoot at a target for the purpose of aligning their gun’s sights/scope. The marks shot on the target indicate how aligned the gun’s sights are and direct the hunter’s sight adjustments. Obviously  ”sighting in” is important to achieving  the goal of shooting a trophy deer.

It’s this idea of targets, goals, and indicators that help SpringHill answer the question “How will we know we’re being successful?” Targets are what we shoot for in the long run (more than a year away) and goals are the immediate things (year or less) we’re trying to accomplish. Indicators, on the other hand, are those measurements that help us assess how we’re doing accomplishing our goals and targets. Targets and goals should align with each other and both should align with the future aspirations of an organization (its vision and BHAG).

Typically an organization has a number of targets, goals and indicators that centered on such key areas as customers, finances/stewardship, market size, people, and operations. Every organization is different so the targets, goals and indicators should be different. The key is finding the right ones that lead the organization forward and tell its people how they’re doing. Then the team’s responsibility is to faithfully and regularly measure, watch, and effectively respond to those numbers.

Targets, goals and indicators are essential for an organization’s ability to answer the question “are we being successful and heading in the right direction?” Without them, and the proper tracking of them, an organization is left to guessing at how they’re doing, which is never good when hunting for a trophy.

This is part 4 of a series of posts about the questions every organization needs to answer to achieve their vision.

The 20 Mile March

How do you eat an elephant? One bite at a time.

The first “Game Plan Question” an organization needs to answer is “What are the consistent steps we need to take to achieve our BHAGG and our Vision?” It’s a question SpringHill has wrestled with on and off for years. Common sense told us achieving a long-term goal requires breaking it down into manageable chunks. Yet we just couldn’t get our arms around how to do that.

Then we read Jim Collins‘ new book Great by Choice. There we found the perspective we needed to answer this Game Plan Question. It’s a concept Collins calls the “20 Mile March” based on the Antarctica explorer Roald Amundsen’s strategy to be the first person to reach the South Pole. Amundsen planned his entire trip on 20 mile marches. He and his team did everything in their power to march 20 miles a day, no more or no less, regardless of the weather. This breakdown of his “BHAG” – to be the first to the South Pole – into manageable chunks was a key factor in his team achieving their goal.

Collins defines a 20 Mile March in organizational terms by saying it’s “more than a philosophy. It’s about having concrete, clear, intelligent, and rigorously pursued performance mechanisms that keep you on track.” He also provides a number of compelling case studies worth reviewing.

For SpringHill we’re testing a 20 Mile March defined by annual growth in campers served that will move us towards fulfilling our BHAGG of serving 260,000 people a year by 2025. We’re simply calling it “the 13.5 March” representing the annual percentage increase in campers we serve each year. It’s a number we believe we can achieve year over year and it’s a number that provides us an annual target to strive for regardless of the conditions. It’s our attempt to eat this elephant one bit at a time.

This is part 2 of a series of posts about the questions every organization needs to answer to achieve their vision.

The Tension in Strategic Planning

This month we’ve begun our annual work of updating the SpringHill strategic plan, or as we refer to it, our ministry plan. The process includes most of our staff and board at some level and culminates in our leadership team’s offsite annual planning meeting where we bring all the input and pieces together and update our plan.

And every year, during our annual planning offsite, we find ourselves in this tension between detailed calculated planning verses faith driven, visionary planning. This tension is particularly strong in Christian organizations where we “want to leave room for God” in our plans because we know He can do more than “we could ever ask for or imagine” (Ephesians 3:20).

But too often “leaving room for God” is an excuse for not doing the hard work of planning. We need to accept that planning clearly is a godly pursuit, the Scriptures are full of admonishment to “count the cost” and that “the noble man devises noble plans; and by noble deeds he stands” (Isaiah 32:8).

On the other hand, planning can quickly replace sensitivity to God’s leading and having the faith that can “move mountains”. This most often happens when we’ve create well thought out plans because we move our faith to our plans and away from the God who makes the plans a reality.

So how have we tried to reconcile this tension between planning and faith?

We’ve accept that we need both – it’s not an “either/or” proposition but a “both/and” (like many things of faith). We’re committed to prayerfully creating the very best plans we can, using the very best tools, knowledge, and insight available to us. Yet, at the same time, we prayerfully set long-term goals and vision that we can’t always calculate our way too, knowing we have to move forward in faith, trusting God will provide what we need when we need it.

The Lesson in Eclipsing 19,000 Summer Campers

“By the summer of 2019, 19,000 kids will attend one of six summer camps.” It was 1997 and the SpringHill board and leadership had just updated and approved the ministry’s strategic plan using Jim Collins and Jerry Porras’ book Built to Last as a guide.

Collins and Porras’ research revealed that enduring organizations had a “Big Hairy Audacious Goal” (BHAG). The “19 by 19″ goal, as it was soon to be called, was SpringHill’s BHAGG (we added the first G – God – to our definition).

Now understand, in 1997 SpringHill’s board and leaders were people of talent and faith who wanted to do something significant for kids and Christ’s Kingdom. And the “19 by 19″ goal reflected both this desire and the best information available to them at the time.

Yet today as I write, here in the summer of 2012, we just eclipsed this “19 by 19″ goal. Please know I’m not sharing this with you so you can be impressed or congratulate us for handily beating our goal, but instead to demonstrate a point about goal setting that Collins and Porras doesn’t address.

In goal setting we tend to be overly optimistic about short-term goals and overly pessimistic about long-term goals. The main reason for this phenomenon is that we tend to think of the future only in the context of what we know in the present. For example, our staff and board knew and understood overnight camping but could not possibly have foreseen the dramatic demographic changes that would lead us to begin our Day Camp ministry nearly 10 years later (this ministry has played a significant role in our beating the 19 by 19 goal seven years early).

The lesson we learned, and then implemented in restating our BHAGG back in 2003 was that a visionary goal isn’t based on a “calculation”. It’s  bigger than that, so big that we’d have no any idea how it would be achieved. The goal needed to be big enough “to leave room for God”, as one board member put it. Today our BHAGG is that, by 2025, we’ll have 260,000 people a year experience SpringHill.

Now, to be completely honest, only time will tell if we got this long-term goal setting thing right and whether the next generation of SpringHill leaders will judge us as fool hearted souls or Saturday morning sand baggers.

 

Propulsion into the Future

With the rollout of our new vision, and with SpringHill staff and board being the people they are, I’m expecting over the next year a lot of new ideas for programs and ministries we could embark on. Thus our challenge will be in screening and prioritizing these ideas, with the goal of only doing what will propel us towards fulfilling our vision and BHAGG.

So as I’ve thought about this opportunity it’s become apparent that there will three groups of ideas we’ll be evaluating.

Humility Ideas:

Humility ideas are all the possibilities that result from seeing a need or an opportunity in the world and wanting to do something about it. Most will be great ideas, ideas that can and should become reality. But they won’t align with our mission, vision, core values and philosophy of ministry, thus we shouldn’t do them. They’re humility ideas, because it’ll require us to remember – we can’t do all things and be all things to all people.

One off Ideas:

These are ideas that do align with who we are and direction we’re going but do not propel us forward or give energy to our envision future. Though they may align, they don’t integrate well with SpringHill and the direction it’s going, thus they provide little momentum forward, and so, as a result, they will be lower priority ideas.

Propelling Ideas:

Propelling ideas will be our top priority. These are ideas that are both aligned and have the potential to propel us forward in fulfilling our future goals. These ideas will give energy to SpringHill because they’ll integrate with other initiatives, with our ministry allies, with our staff, and with our supporters.

So over this next year we’ll need wisdom and humility as we work to take on only what will lead SpringHill be all that God’s called it to be, and to do only what God’s called it to do.

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